/*
Theme Name: PurpleAds
Theme URI: https://purpleads.in
Author: PurpleAds Creative Team
Author URI: https://purpleads.in
Description: A high-impact, modern creative & culture agency WordPress theme designed specifically for Elementor. Built for influencer marketing, out-of-home (OOH) advertising, and contemporary art exhibitions. Fully responsive with Elementor Full Width and Canvas templates.
Version: 1.0.0
Requires at least: 6.0
Tested up to: 6.7
Requires PHP: 7.4
License: GNU General Public License v2 or later
License URI: http://www.gnu.org/licenses/gpl-2.0.html
Text Domain: purpleads
Tags: agency, creative, elementor, full-width-template, responsive-layout, portfolio, dark-mode, culture
*/

:root {
  --pa-ink: #0d0b14;
  --pa-ink-card: rgba(255, 255, 255, 0.04);
  --pa-ink-border: rgba(255, 255, 255, 0.12);
  --pa-purple: #7c3aed;
  --pa-purple-hover: #8b5cf6;
  --pa-lavender: #e9d5ff;
  --pa-text: #faf5ff;
  --pa-text-muted: rgba(255, 255, 255, 0.65);
  --pa-font-sans: 'Plus Jakarta Sans', system-ui, -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;
  --pa-font-serif: 'Instrument Serif', Georgia, serif;
}

*, *::before, *::after {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

html {
  scroll-behavior: smooth;
  font-size: 16px;
  background-color: var(--pa-ink);
}

body.purpleads-body, body {
  background-color: var(--pa-ink);
  color: var(--pa-text);
  font-family: var(--pa-font-sans);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}

a {
  color: inherit;
  text-decoration: none;
}

img {
  max-width: 100%;
  height: auto;
  display: block;
}

.font-serif {
  font-family: var(--pa-font-serif);
  font-style: italic;
  font-weight: 400;
}

.screen-reader-text {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  border: 0;
}

/* ==========================================================================
   HEADER & FLOATING CAPSULE NAVIGATION
   ========================================================================== */
.site-header {
  position: sticky;
  top: 0;
  left: 0;
  right: 0;
  z-index: 999;
  padding: 12px 16px;
  transition: all 0.3s ease;
}

.navbar-pill {
  max-width: 1280px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  border-radius: 9999px;
  padding: 12px 28px;
  background: rgba(13, 11, 20, 0.88);
  border: 1px solid var(--pa-ink-border);
  backdrop-filter: blur(24px);
  -webkit-backdrop-filter: blur(24px);
  box-shadow: 0 20px 40px rgba(0, 0, 0, 0.5);
  transition: all 0.3s ease;
}

.navbar-pill:hover {
  border-color: rgba(255, 255, 255, 0.22);
}

.site-branding a {
  display: flex;
  align-items: center;
  font-size: 1.5rem;
  font-weight: 800;
  letter-spacing: -0.02em;
  color: #ffffff;
  text-decoration: none;
}

.site-branding .brand-serif {
  font-family: var(--pa-font-serif);
  font-style: italic;
  font-weight: 400;
  color: var(--pa-lavender);
  font-size: 1.75rem;
  margin-left: 2px;
}

/* Desktop Navigation */
.desktop-nav {
  display: flex;
  align-items: center;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 6px;
  list-style: none;
  margin: 0;
  padding: 0;
}

.nav-links li {
  list-style: none;
}

.nav-links a {
  color: rgba(255, 255, 255, 0.75);
  padding: 8px 18px;
  border-radius: 9999px;
  font-size: 0.875rem;
  font-weight: 500;
  transition: all 0.2s ease;
  display: block;
}

.nav-links a:hover, .nav-links li.current-menu-item a {
  color: #ffffff;
  background: rgba(255, 255, 255, 0.12);
}

/* Header Buttons */
.header-actions {
  display: flex;
  align-items: center;
  gap: 12px;
}

.btn-talk {
  background: linear-gradient(135deg, #7c3aed 0%, #6d28d9 100%);
  color: #ffffff;
  padding: 10px 22px;
  border-radius: 9999px;
  font-size: 0.875rem;
  font-weight: 600;
  transition: all 0.2s ease;
  box-shadow: 0 4px 15px rgba(124, 58, 237, 0.35);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  cursor: pointer;
  border: none;
  text-decoration: none;
}

.btn-talk:hover {
  background: var(--pa-purple-hover);
  transform: translateY(-1px);
  box-shadow: 0 8px 24px rgba(124, 58, 237, 0.5);
  color: #ffffff;
}

/* Hamburger Button */
.mobile-toggle {
  background: transparent;
  border: none;
  color: #ffffff;
  padding: 6px;
  cursor: pointer;
  display: none;
  align-items: center;
  justify-content: center;
  border-radius: 9999px;
  transition: background 0.2s ease;
}

.mobile-toggle:hover {
  background: rgba(255, 255, 255, 0.1);
}

.mobile-toggle svg {
  width: 24px;
  height: 24px;
  stroke: currentColor;
}

/* Mobile Drawer */
.mobile-drawer {
  display: none;
  max-width: 1280px;
  margin: 10px auto 0;
  background: rgba(13, 11, 20, 0.98);
  border-radius: 28px;
  padding: 24px;
  border: 1px solid var(--pa-ink-border);
  box-shadow: 0 25px 50px rgba(0, 0, 0, 0.8);
  backdrop-filter: blur(24px);
}

.mobile-drawer.is-open {
  display: block;
}

.mobile-nav-list {
  list-style: none;
  margin: 0 0 16px 0;
  padding: 0;
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.mobile-nav-list a {
  display: block;
  padding: 12px 18px;
  border-radius: 16px;
  color: #ffffff;
  font-size: 1.1rem;
  font-weight: 600;
  transition: background 0.2s;
}

.mobile-nav-list a:hover {
  background: rgba(255, 255, 255, 0.08);
}

@media (max-width: 991px) {
  .desktop-nav {
    display: none;
  }
  .mobile-toggle {
    display: flex;
  }
}

@media (min-width: 992px) {
  .mobile-toggle {
    display: none;
  }
  .mobile-drawer {
    display: none !important;
  }
}

/* ==========================================================================
   HERO SECTION
   ========================================================================== */
.purpleads-hero-section {
  padding: 12px 16px 24px;
  background-color: var(--pa-ink);
}

.hero-banner {
  position: relative;
  min-height: 88vh;
  border-radius: 36px;
  overflow: hidden;
  background: #0d0b14 url('../images/hero.jpg') center/cover no-repeat;
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  padding: 48px 32px;
  border: 1px solid var(--pa-ink-border);
  box-shadow: 0 25px 60px rgba(0, 0, 0, 0.6);
}

@media (min-width: 768px) {
  .hero-banner {
    padding: 64px;
    min-height: 92vh;
    border-radius: 44px;
  }
}

.hero-shade {
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(13, 11, 20, 0.55) 0%, rgba(13, 11, 20, 0.4) 40%, rgba(13, 11, 20, 0.95) 100%);
  z-index: 1;
}

.hero-content {
  position: relative;
  z-index: 2;
  max-width: 1200px;
}

.hero-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 6px 16px;
  border-radius: 9999px;
  border: 1px solid rgba(255, 255, 255, 0.25);
  background: rgba(0, 0, 0, 0.45);
  backdrop-filter: blur(12px);
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--pa-lavender);
  margin-bottom: 24px;
}

.hero-title {
  font-size: clamp(2.5rem, 6.5vw, 6.25rem);
  font-weight: 800;
  line-height: 0.96;
  letter-spacing: -0.03em;
  color: #ffffff;
  margin-bottom: 24px;
  max-width: 1100px;
}

.hero-desc {
  font-size: clamp(1rem, 1.8vw, 1.25rem);
  color: rgba(255, 255, 255, 0.82);
  max-width: 620px;
  line-height: 1.6;
  margin-bottom: 32px;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin-bottom: 48px;
}

.btn-white {
  background: #ffffff;
  color: var(--pa-ink);
  padding: 14px 28px;
  border-radius: 9999px;
  font-size: 0.9375rem;
  font-weight: 700;
  transition: all 0.2s ease;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  box-shadow: 0 10px 25px rgba(0, 0, 0, 0.4);
  text-decoration: none;
}

.btn-white:hover {
  background: var(--pa-lavender);
  transform: translateY(-2px);
  color: var(--pa-ink);
}

.btn-outline {
  background: rgba(255, 255, 255, 0.05);
  color: #ffffff;
  border: 1px solid rgba(255, 255, 255, 0.35);
  padding: 14px 28px;
  border-radius: 9999px;
  font-size: 0.9375rem;
  font-weight: 600;
  backdrop-filter: blur(8px);
  transition: all 0.2s ease;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  text-decoration: none;
}

.btn-outline:hover {
  background: rgba(255, 255, 255, 0.15);
  border-color: #ffffff;
  color: #ffffff;
}

.hero-pillars {
  display: flex;
  flex-wrap: wrap;
  gap: 24px;
  padding-top: 24px;
  border-top: 1px solid rgba(255, 255, 255, 0.15);
  font-size: 0.875rem;
  color: rgba(255, 255, 255, 0.7);
}

.hero-pillars span {
  display: inline-flex;
  align-items: center;
  gap: 8px;
}

.hero-pillars span::before {
  content: '';
  display: inline-block;
  width: 6px;
  height: 6px;
  border-radius: 9999px;
  background-color: var(--pa-purple-hover);
}

/* ==========================================================================
   TRUST STRIP
   ========================================================================== */
.trust-strip {
  border-bottom: 1px solid var(--pa-ink-border);
  background: rgba(13, 11, 20, 0.7);
  padding: 32px 24px;
}

.trust-inner {
  max-width: 1280px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  text-align: center;
}

@media (min-width: 768px) {
  .trust-inner {
    flex-direction: row;
    text-align: left;
  }
}

.trust-label {
  font-size: 0.8125rem;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--pa-purple-hover);
}

.trust-desc {
  font-size: 0.875rem;
  color: var(--pa-text-muted);
}

/* ==========================================================================
   ABOUT SECTION
   ========================================================================== */
.about-section {
  padding: 96px 24px;
  max-width: 1280px;
  margin: 0 auto;
}

.about-grid {
  display: grid;
  gap: 48px;
  grid-template-columns: 1fr;
}

@media (min-width: 992px) {
  .about-grid {
    grid-template-columns: 1fr 2.2fr;
    gap: 64px;
  }
}

.section-number {
  font-size: 0.8125rem;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--pa-purple-hover);
}

.about-heading {
  font-size: clamp(2rem, 4.5vw, 4rem);
  font-weight: 800;
  line-height: 1.08;
  letter-spacing: -0.02em;
  color: #ffffff;
  margin-bottom: 28px;
}

.about-heading .muted {
  color: rgba(255, 255, 255, 0.4);
}

.about-body {
  font-size: 1.125rem;
  color: var(--pa-text-muted);
  line-height: 1.7;
  max-width: 680px;
  margin-bottom: 32px;
}

.about-link {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-weight: 700;
  color: var(--pa-lavender);
  font-size: 1rem;
}

.about-link:hover {
  color: #ffffff;
  text-decoration: underline;
}

/* ==========================================================================
   GALLERY SECTION
   ========================================================================== */
.gallery-section {
  padding: 0 24px 96px;
  overflow: hidden;
}

.gallery-track {
  display: flex;
  gap: 20px;
  overflow-x: auto;
  padding-bottom: 16px;
  scroll-snap-type: x mandatory;
  scrollbar-width: none;
}

.gallery-track::-webkit-scrollbar {
  display: none;
}

@media (min-width: 1200px) {
  .gallery-track {
    justify-content: center;
  }
}

.gallery-card {
  flex: 0 0 78vw;
  max-width: 350px;
  position: relative;
  border-radius: 32px;
  overflow: hidden;
  border: 1px solid var(--pa-ink-border);
  aspect-ratio: 2/3;
  scroll-snap-align: center;
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
  transition: transform 0.5s ease;
}

.gallery-card:hover {
  transform: scale(1.02);
}

@media (min-width: 992px) {
  .gallery-card.offset {
    margin-top: 56px;
  }
}

.gallery-badge {
  position: absolute;
  bottom: 20px;
  left: 20px;
  padding: 8px 18px;
  border-radius: 9999px;
  background: rgba(13, 11, 20, 0.85);
  backdrop-filter: blur(10px);
  border: 1px solid rgba(255, 255, 255, 0.15);
  font-size: 0.875rem;
  font-weight: 600;
  color: #ffffff;
}

/* ==========================================================================
   CAPABILITIES SECTION
   ========================================================================== */
.capabilities-section {
  background: rgba(124, 58, 237, 0.08);
  border-top: 1px solid var(--pa-ink-border);
  border-bottom: 1px solid var(--pa-ink-border);
  padding: 96px 24px;
}

.capabilities-inner {
  max-width: 1280px;
  margin: 0 auto;
}

.capabilities-grid {
  margin-top: 48px;
  display: grid;
  gap: 1px;
  background: var(--pa-ink-border);
  border-radius: 32px;
  overflow: hidden;
  border: 1px solid var(--pa-ink-border);
}

@media (min-width: 640px) {
  .capabilities-grid {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (min-width: 1024px) {
  .capabilities-grid {
    grid-template-columns: repeat(4, 1fr);
  }
}

.capability-card {
  background: rgba(13, 11, 20, 0.9);
  padding: 40px 32px;
  backdrop-filter: blur(12px);
  transition: background 0.3s ease;
}

.capability-card:hover {
  background: rgba(13, 11, 20, 0.75);
}

.capability-num {
  font-size: 4.5rem;
  line-height: 1;
  color: var(--pa-lavender);
  margin-bottom: 24px;
}

.capability-title {
  font-size: 1.25rem;
  font-weight: 700;
  margin-bottom: 12px;
  color: #ffffff;
}

.capability-desc {
  font-size: 0.875rem;
  color: var(--pa-text-muted);
  line-height: 1.6;
}

/* ==========================================================================
   SERVICES SECTION
   ========================================================================== */
.services-section {
  padding: 96px 24px;
  max-width: 1280px;
  margin: 0 auto;
}

.services-header {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 24px;
  margin-bottom: 64px;
}

@media (min-width: 992px) {
  .services-header {
    flex-direction: row;
    align-items: flex-end;
  }
}

.services-title {
  font-size: clamp(2rem, 4.5vw, 4rem);
  font-weight: 800;
  line-height: 1.05;
  letter-spacing: -0.02em;
  color: #ffffff;
}

.services-subtitle {
  max-width: 380px;
  font-size: 1rem;
  color: var(--pa-text-muted);
  line-height: 1.6;
}

.services-grid {
  display: grid;
  gap: 32px;
  grid-template-columns: 1fr;
}

@media (min-width: 992px) {
  .services-grid {
    grid-template-columns: repeat(3, 1fr);
  }
}

.service-card {
  border-radius: 32px;
  overflow: hidden;
  border: 1px solid var(--pa-ink-border);
  background: var(--pa-ink-card);
  transition: all 0.3s ease;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
}

.service-card:hover {
  border-color: rgba(124, 58, 237, 0.5);
  background: rgba(255, 255, 255, 0.06);
  transform: translateY(-4px);
}

.service-image {
  aspect-ratio: 4/3;
  width: 100%;
  background-size: cover;
  background-position: center;
  overflow: hidden;
  position: relative;
}

.service-body {
  padding: 32px;
}

.service-heading {
  font-size: 1.5rem;
  font-weight: 700;
  margin-bottom: 12px;
  color: #ffffff;
}

.service-text {
  font-size: 0.9375rem;
  color: var(--pa-text-muted);
  line-height: 1.6;
  margin-bottom: 24px;
}

.service-link {
  font-size: 0.9375rem;
  font-weight: 700;
  color: var(--pa-lavender);
  display: inline-flex;
  align-items: center;
  gap: 6px;
}

.service-link:hover {
  color: #ffffff;
}

/* ==========================================================================
   WORK / PORTFOLIO SECTION
   ========================================================================== */
.work-section {
  padding: 96px 24px;
  max-width: 1280px;
  margin: 0 auto;
  border-top: 1px solid var(--pa-ink-border);
}

.work-grid {
  margin-top: 48px;
  display: grid;
  gap: 28px;
  grid-template-columns: 1fr;
}

@media (min-width: 768px) {
  .work-grid {
    grid-template-columns: 1.4fr 1fr;
  }
}

.work-card {
  position: relative;
  border-radius: 32px;
  overflow: hidden;
  border: 1px solid var(--pa-ink-border);
  min-height: 420px;
  background-size: cover;
  background-position: center;
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  padding: 32px;
}

.work-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(13, 11, 20, 0.2) 0%, rgba(13, 11, 20, 0.85) 100%);
}

.work-card-content {
  position: relative;
  z-index: 2;
}

.work-tag {
  display: inline-block;
  padding: 4px 14px;
  border-radius: 9999px;
  background: var(--pa-purple);
  color: #ffffff;
  font-size: 0.75rem;
  font-weight: 700;
  margin-bottom: 12px;
}

.work-card-title {
  font-size: 1.5rem;
  font-weight: 700;
  color: #ffffff;
}

/* ==========================================================================
   CALL TO ACTION BANNER
   ========================================================================== */
.cta-section {
  padding: 24px 16px;
  background-color: var(--pa-ink);
}

.cta-banner {
  max-width: 1280px;
  margin: 0 auto;
  border-radius: 40px;
  overflow: hidden;
  background: linear-gradient(135deg, #7c3aed 0%, #6d28d9 50%, #4338ca 100%);
  padding: 96px 32px;
  text-align: center;
  border: 1px solid rgba(255, 255, 255, 0.2);
  box-shadow: 0 30px 60px rgba(124, 58, 237, 0.35);
}

.cta-title {
  font-size: clamp(2.25rem, 5vw, 4.5rem);
  font-weight: 800;
  line-height: 1.05;
  color: #ffffff;
  margin-bottom: 36px;
}

/* ==========================================================================
   CONTACT SECTION
   ========================================================================== */
.contact-section {
  padding: 96px 24px;
  max-width: 760px;
  margin: 0 auto;
  text-align: center;
}

.contact-form {
  margin-top: 40px;
  display: flex;
  flex-direction: column;
  gap: 16px;
  text-align: left;
}

.form-input, .form-textarea {
  width: 100%;
  padding: 16px 20px;
  border-radius: 18px;
  background: rgba(255, 255, 255, 0.05);
  border: 1px solid var(--pa-ink-border);
  color: #ffffff;
  font-size: 0.9375rem;
  font-family: inherit;
  outline: none;
  transition: border-color 0.2s;
}

.form-input:focus, .form-textarea:focus {
  border-color: var(--pa-purple-hover);
  background: rgba(255, 255, 255, 0.08);
}

.form-input::placeholder, .form-textarea::placeholder {
  color: rgba(255, 255, 255, 0.4);
}

.btn-submit {
  width: 100%;
  padding: 16px;
  border-radius: 9999px;
  background: linear-gradient(135deg, #7c3aed 0%, #6d28d9 100%);
  color: #ffffff;
  border: none;
  font-size: 1rem;
  font-weight: 700;
  cursor: pointer;
  transition: all 0.2s ease;
  box-shadow: 0 8px 24px rgba(124, 58, 237, 0.4);
}

.btn-submit:hover {
  background: var(--pa-purple-hover);
  transform: translateY(-1px);
}

/* ==========================================================================
   FOOTER
   ========================================================================== */
.site-footer {
  background: #09070e;
  padding: 64px 24px 32px;
  border-top: 1px solid var(--pa-ink-border);
}

.footer-inner {
  max-width: 1280px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 32px;
}

@media (min-width: 768px) {
  .footer-inner {
    flex-direction: row;
    align-items: flex-end;
  }
}

.footer-desc {
  color: var(--pa-text-muted);
  font-size: 0.875rem;
  max-width: 380px;
  margin-top: 12px;
  line-height: 1.6;
}

.footer-title {
  font-size: 0.75rem;
  text-transform: uppercase;
  letter-spacing: 0.2em;
  color: var(--pa-purple-hover);
  margin-bottom: 16px;
}

.footer-nav {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  list-style: none;
  margin: 0;
  padding: 0;
}

.footer-nav a {
  padding: 8px 18px;
  border-radius: 9999px;
  border: 1px solid var(--pa-ink-border);
  font-size: 0.875rem;
  color: rgba(255, 255, 255, 0.7);
  transition: all 0.2s;
  display: inline-block;
}

.footer-nav a:hover {
  color: #ffffff;
  border-color: #ffffff;
}

.footer-bottom {
  max-width: 1280px;
  margin: 48px auto 0;
  padding-top: 24px;
  border-top: 1px solid rgba(255, 255, 255, 0.08);
  display: flex;
  flex-direction: column;
  gap: 12px;
  font-size: 0.75rem;
  color: rgba(255, 255, 255, 0.4);
}

@media (min-width: 640px) {
  .footer-bottom {
    flex-direction: row;
    justify-content: space-between;
  }
}

/* ==========================================================================
   PAGE & ELEMENTOR TEMPLATES
   ========================================================================== */
.page-main {
  padding: 64px 24px;
  max-width: 1280px;
  margin: 0 auto;
}

.elementor-full-width,
.elementor-canvas-content {
  width: 100%;
  overflow-x: hidden;
}

.elementor-section.elementor-section-boxed > .elementor-container {
  max-width: 1280px;
}